Once again, Rolex, Patek Philippe, and Audemars Piguet top the secondary market sales rankings. Preliminary analysis of data from Morgan Stanley and WatchCharts shows that the Big Three still exhibit much greater value retention than most other luxury watch brands.

Among the models produced by Vacheron Constantin, Cartier, Omega, Tudor, and some independent brand watchmakers, there are several exceptional pieces, but they are considered to be only those scarce, production-limited ones.

Still, not all the models seem to show an increase in value. The best examples are a mixture of history, rarity, state of preservation, complete documentation, popularity, and recognisable appearance.

For buyers, the safest way of making the purchase is to opt for special timepieces and only after figure out the selling process. Confidential Couture is a safe place to find genuine pre-owned luxury watches